Welcome!

Government Cloud Authors: Elizabeth White, Liz McMillan, Gopala Krishna Behara, Raju Myadam, Kevin Jackson

News Feed Item

StartSampling Moves to Latisys' Hybrid Cloud Hosting

e-Sampling Leader Improves Service Delivery While Cutting Costs 50%

CHICAGO, IL -- (Marketwired) -- 10/29/13 -- Latisys, a leading national provider of hybrid cloud hosting and data center solutions today announced a Hybrid IT Infrastructure as a Service (IaaS) agreement with StartSampling, a leading online promotional marketing services company focused exclusively on product sampling, research and related media services.

StartSampling is the dominant provider of turnkey solutions that power online sampling centers for major retailers, such as Walmart, Sam's Club, Kroger and Costco. StartSampling also manages major e-sampling promotional events for premiere clients -- including well known global multinational consumer packaged goods companies that market billion dollar brands. Based on this leadership, marketers and their agencies view StartSampling as the "go to" provider of outsourced e-sampling & fulfillment services.

"One of our challenges is dealing with highly variable capacity demand spikes that lend themselves to cloud computing solutions, but we were not comfortable moving completely to Amazon Web Services due to the demanding security requirements of our Fortune 500 clients," said Jim Fehr, V.P., Information Technology and Research Services, StartSampling. "We weren't looking to leave our hosting provider, but we needed to know if there was a more comprehensive and cost-effective solution out there."

Under terms of the hybrid IT infrastructure services agreement, StartSampling is moving from a large service provider to Latisys' national IT infrastructure services platform. Latisys and StartSampling worked closely to develop a virtualized IT infrastructure solution blending Latisys' managed hosting, private cloud services, and offsite backup.

"Latisys provides the security, reliability, and high availability that our Fortune 500 customers demand while also increasing the value of every dollar they spend with us," Fehr said. "Latisys' hybrid infrastructure solution, with its variable private cloud, delivers a larger set of servers, faster processors, more cores, higher bandwidth, and more storage while enabling us to cut our costs approximately 50% from what we had been paying."

"StartSampling is a great example of a rapidly growing company that seeks to focus more on its core business serving Fortune 500 customers than on the IT infrastructure underpinning it," said Pete Stevenson, CEO, Latisys. "Latisys specializes in highly flexible, hybrid IT solutions tailored to exacting business requirements and backed by highly trained professionals dedicated to serving as a trusted extension of your IT team. We are one of a few IaaS partners that can deliver the efficiency and flexibility of cloud but with the security and performance necessary to support today's Fortune 500 companies."

About StartSampling, Inc.
Based in Carol Stream, Illinois, StartSampling is the pioneer in online promotional marketing services and focuses on product sampling, research and related media services. Founded in 1999, StartSampling today distributes millions of product samples each month and offers a full range of promotional sampling services including program design and development, physical fulfillment, data handling with industry-leading controls, real-time online monitoring and research for brand marketers. StartSampling is also the leading provider of turn-key solutions that power the online sampling centers of major retailers such as Walmart, Sam's Club, Kroger and Costco. For more information, visit www.startsamplinginc.com.

About Latisys
Latisys is a leading national provider of hybrid cloud hosting and data center solutions to medium-sized businesses, enterprise customers and government agencies. With a heritage serving business customers since 1994, and multiple high-density data centers across the United States, Latisys offers a scalable outsourced IT infrastructure platform that provides customers with what they need, when they need it. As a client-centric company -- with state of the art data centers in Ashburn, Virginia, Chicago, Denver and Irvine, California -- Latisys is quickly becoming the IaaS platform of choice for companies that demand more from their IT infrastructure partner.Call 1-866-956-9594, visit www.latisys.com or follow us on Twitter at twitter.com/latisys for additional information. All Systems Grow.

Add to Digg Bookmark with del.icio.us Add to Newsvine

LATISYS CONTACT:
Carter B. Cromley
Email Contact
(703) 861-7245

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

IoT & Smart Cities Stories
The deluge of IoT sensor data collected from connected devices and the powerful AI required to make that data actionable are giving rise to a hybrid ecosystem in which cloud, on-prem and edge processes become interweaved. Attendees will learn how emerging composable infrastructure solutions deliver the adaptive architecture needed to manage this new data reality. Machine learning algorithms can better anticipate data storms and automate resources to support surges, including fully scalable GPU-c...
Machine learning has taken residence at our cities' cores and now we can finally have "smart cities." Cities are a collection of buildings made to provide the structure and safety necessary for people to function, create and survive. Buildings are a pool of ever-changing performance data from large automated systems such as heating and cooling to the people that live and work within them. Through machine learning, buildings can optimize performance, reduce costs, and improve occupant comfort by ...
The explosion of new web/cloud/IoT-based applications and the data they generate are transforming our world right before our eyes. In this rush to adopt these new technologies, organizations are often ignoring fundamental questions concerning who owns the data and failing to ask for permission to conduct invasive surveillance of their customers. Organizations that are not transparent about how their systems gather data telemetry without offering shared data ownership risk product rejection, regu...
René Bostic is the Technical VP of the IBM Cloud Unit in North America. Enjoying her career with IBM during the modern millennial technological era, she is an expert in cloud computing, DevOps and emerging cloud technologies such as Blockchain. Her strengths and core competencies include a proven record of accomplishments in consensus building at all levels to assess, plan, and implement enterprise and cloud computing solutions. René is a member of the Society of Women Engineers (SWE) and a m...
Poor data quality and analytics drive down business value. In fact, Gartner estimated that the average financial impact of poor data quality on organizations is $9.7 million per year. But bad data is much more than a cost center. By eroding trust in information, analytics and the business decisions based on these, it is a serious impediment to digital transformation.
Digital Transformation: Preparing Cloud & IoT Security for the Age of Artificial Intelligence. As automation and artificial intelligence (AI) power solution development and delivery, many businesses need to build backend cloud capabilities. Well-poised organizations, marketing smart devices with AI and BlockChain capabilities prepare to refine compliance and regulatory capabilities in 2018. Volumes of health, financial, technical and privacy data, along with tightening compliance requirements by...
Predicting the future has never been more challenging - not because of the lack of data but because of the flood of ungoverned and risk laden information. Microsoft states that 2.5 exabytes of data are created every day. Expectations and reliance on data are being pushed to the limits, as demands around hybrid options continue to grow.
Digital Transformation and Disruption, Amazon Style - What You Can Learn. Chris Kocher is a co-founder of Grey Heron, a management and strategic marketing consulting firm. He has 25+ years in both strategic and hands-on operating experience helping executives and investors build revenues and shareholder value. He has consulted with over 130 companies on innovating with new business models, product strategies and monetization. Chris has held management positions at HP and Symantec in addition to ...
Enterprises have taken advantage of IoT to achieve important revenue and cost advantages. What is less apparent is how incumbent enterprises operating at scale have, following success with IoT, built analytic, operations management and software development capabilities - ranging from autonomous vehicles to manageable robotics installations. They have embraced these capabilities as if they were Silicon Valley startups.
As IoT continues to increase momentum, so does the associated risk. Secure Device Lifecycle Management (DLM) is ranked as one of the most important technology areas of IoT. Driving this trend is the realization that secure support for IoT devices provides companies the ability to deliver high-quality, reliable, secure offerings faster, create new revenue streams, and reduce support costs, all while building a competitive advantage in their markets. In this session, we will use customer use cases...