WASHINGTON, Jan. 14, 2013 /PRNewswire-USNewswire/ -- BSA | The Software Alliance today announced that IBM has joined BSA as a global advocacy member to help promote information technology innovation and open global markets to expanded trade in digital services.

"BSA is at the forefront of championing intellectual property rights that drive the technology innovations IBM is dedicated to providing," said Chris Padilla, Vice President of Governmental Programs at IBM. "We look forward to engaging with BSA and its other member companies to advance policies that unleash the power of innovation and expand new markets around the world."

BSA President and CEO Robert Holleyman said, "We're excited to have IBM on board. Its team brings a wealth of experience and insights that will help BSA accomplish even more for the global software industry on key policy priorities such as protecting IP and innovation, opening global markets, and fostering the growth of innovations such as cloud computing."

About BSA

BSA |The Software Alliance (www.bsa.org) is the leading global advocate for the software industry. It is an association of world-class companies that invest billions of dollars annually to create software solutions that spark the economy and improve modern life. Through international government relations, intellectual property enforcement and educational activities, BSA expands the horizons of the digital world and builds trust and confidence in the new technologies driving it forward.

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SOURCE BSA | The Software Alliance